Mellow
Portfolio.
Cycling logo designBag design for a marketplaceSports nutrition brandingMagazine cover design
Tequila logo designKids fitness logoBrochure design mockup 
Jerseys presentation for social mediaMockup of devices in isometric viewCaffe logo designTechnology logo
Logo design for a gym

Designing data-driven interfaces and brands that inspire and convert.

I design brand identities and interfaces that captivate and deliver. Rooted in data insights, my approach ensures each design is not only beautiful but effective, driving engagement and growth for ambitious startups and global brands.

Excellent 5 out of 5 ★ at

"Dejan is a great designer, we are very happy to work with him on different projects. I recommend him"

Anaïs Aguttes - COO/CTO - Flying Saucer Studio

Trusted by leading brands
1 — 3
BRANDING FOR IMPACT
BRAND design • strategy • TAILORED FOR 2024

Your Brand, Ready to Make Waves

Original Concepts. Unforgettable Brands.

Brand isn’t just a logo or a tagline—it’s a statement, an experience, a story waiting to be told. I create brands that not only capture attention but leave a mark, resonating with audiences long after the first encounter.
Through a blend of creative exploration and strategic precision, every detail of your brand is crafted to tell a cohesive, powerful story. From visuals to tone, each element works together to create an identity that doesn’t just stand out but also connects deeply with the people who matter most to your brand.

Branding strategy

Project Ownify
Brand identity

Technology logo

Project Fleetenergies
Brand identity

N o two brands are alike, and neither are my solutions. Your brand journey is unique, with a process tailored to uncover what makes you stand out, translating that into visuals and messaging that capture the essence of your business.
The goal is clear: a brand identity that reflects your values, builds trust, and scales with your growth. My approach is a collaboration, working closely with you to ensure your brand not only looks exceptional but also feels authentic, consistent, and unmistakably you.

How brands are born
Brand Crafting • Strategic Storytelling • Impact-Driven Design • By dejan keleman
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UX/UI for Real Impact
UX/UI Design • Seamless Experiences • 2024

Designing Experiences That Users Can’t Resist

Innovating User Journeys. Creating Lasting Connections.

Why is UX/UI design so powerful? Because every click, every scroll, every interaction shapes the user experience. It’s not just about looking good; it’s about guiding users effortlessly through every step, ensuring they find exactly what they need in the shortest time possible.

User experience

A UX/UI design isn’t accidental. It’s the result of understanding user behavior, iterating with purpose, and refining every element. My process combines data insights with creative exploration to build interfaces that not only look impressive but perform beautifully.

Every project begins with a deep dive into what users expect and need. Through research, testing, and collaboration, I deliver experiences that remove friction and enhance user satisfaction. The goal? A seamless digital journey that feels intuitive and leaves a lasting impression.

UX/UI Designs That Deliver Results
User-Centric Design • Seamless Navigation • 2024
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Visual Design That Captivates
Visual Designer • Creative Solutions • Ready for 2024

Bringing Ideas to Life, Pixel by Pixel

Making Visuals That Connect and Convert

G design goes beyond aesthetics. It’s about creating visuals that tell your story, grab attention, and drive engagement. From digital ads that pop to illustrations that enhance user interfaces, my visual design work spans the full spectrum of creativity and strategy.
A Finnish startup is positing that they’ve come up with a way to bring human-eye level resolution to VR headsets through a technique that will direct a pair of insanely high-resolution displays to the center of your vision. With current technology, the company claims this will enable perceived resolutions north of 70 megapixels.Varjo, which means “shadow” in Finnish, is looking to bring this technology to higher-end business customers by next year at a price of “less than $10,000” according to the company.

Every project starts with an understanding of what you want to say and who you want to reach. With careful attention to detail and a flair for creativity, I create designs that aren’t just visually striking but also purposeful, whether it’s for social media, print, or digital platforms. Let’s make your message memorable.

Visual design

Why do visuals matter? Because first impressions count. I work with bold ideas, vibrant colors, and clean compositions to ensure that your brand and message stand out in every format. No detail is too small, no design is too complex—I’m here to bring your vision to life.
My process combines creativity with precision, translating your concepts into compelling designs that look great on every screen and in every medium. From ad campaigns to print layouts, I ensure every piece reflects your brand’s voice and vision, making an impact wherever it’s seen.

Visuals That Make a Statement
Digital Ads • UI Illustrations • Print & Social Media • Crafted in 2024

When Branding Speaks Louder Than Words

Brand identity
Logos
re-branding
CNN EDITION
Content by Jackie Wattles
Photo by Levi Stute — Unsplash
Jeff Bezos' rocket company launches first test of its tourism spaceship in a year

Navigating Users to Delight and Action

user experience
web design
app design
livescience
content by Mindy Weisberger
Photo by Claudio Guglieri — Unsplash
Why do octopuses have eight arms? The better to punch fish with, new research reveals.

Turning Ideas Into Eye Candy

UI illustrations
features illustration
photo edits
Techcrunch
content by Lucas Matney
Photo By Sahand Hoseini — Unsplash
Comparisons in pixel density between Varjo’s 20/20 display and the Oculus Rift
logo & branding

Brand identities and logos to impress your users

Services

I solve design challenges,
one brand at a time.

What I can do for you

Bespoke design solutions that can help you with:

Branding and visuals
UX and UI
Design Strategy
Landing page design
Applications I'm fluent in

Every designer needs the right tools to do the perfect job. Thankfully, I'm multilingual.

Complete Adobe Suite
Figma | XD | Sketch
Webflow | Canva | Wordpress
What you can expect

I give my 100% for every project and client commissioned. My job is to empathise and deliver my best work.

Clean and functional design
Bespoke  ideas
Efficiency and communication
UX & UI

Lets design a layout for your next venture

Design that drives resaults and sets you appart

As a skilled and passionate graphic designer, I specialize in branding identities, visual design, and UX & UI projects. From compelling branding to immersive layouts, I breathe life into designs. A decade in tech & design has sharpened my craftsmanship, consistently exceeding client's vision.

Cycling logo designBag design for a marketplaceSports nutrition brandingMagazine cover design
Tequila logo designKids fitness logoBrochure design mockup 
Jerseys presentation for social mediaMockup of devices in isometric viewCaffe logo designTechnology logo
Logo design for a gym
Cycling logo designBag design for a marketplaceSports nutrition brandingMagazine cover design
Tequila logo designKids fitness logoBrochure design mockup 
Jerseys presentation for social mediaMockup of devices in isometric viewCaffe logo designTechnology logo
Logo design for a gym
Trusted by
visual Designer

That's me!

For over a decade, I've collaborated with an array of clients, from budding startups to industry giants like Gemini Trade, Korn Ferry, and Emaar. I specialize in crafting design solutions that not only captivate users but also drive business growth.
My style is versatile across diverse sectors and distinctly unique.

PROJECTS

I bring results. 
My clients are proof.

View all projects
Let’s talk now!
User experience

Latest Projects

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Testimonials

Word on the street

Dejan and I worked together over a long period of time on a number of projects for my business Rawvelo.
He was involved from the start and did all the initial logo design work, branding, packaging design and all sorts of visuals. His work is excellent, he has great design ideas and a very comprehensive skill set!

Jason Evans
Founder, Rawvelo

"I worked with Dejan on numerous projects for more than a year until our startup was acquired, and I enthusiastically endorse his work. In the process of building our company's brand from the ground up, he challenged our thinking of the target market and encouraged us to focus around a clear narrative.

Jay Gopalan
Founder of Jinso

"Dejan did a fantastic job. Very responsive an reliable, always coming up with creative suggestions while recognising the guidelines and the ideas behind the project. It is a pleasure to work with him.

Kersten Kroehl
Owner of LoveBears

"Dejan was fabulous to work with! Super creative, extremely responsive to my company vision and input, and managed to turn simple ordinary concepts into gorgeous, one of a kind designs!

Blayre Farkas
CEO Veritas Palm Beach
FAQ

Frequently asked questions

What type of projects do you take on?

 I usually work on B2C and B2B sturtup clients, that's my forte--where I shine best. But I also have had rebranding products in my portfolio. I do end-to-end branding + brand assets.

What is your hourly rate?

I only charge hourly for my ongoing projects that need work on the regular. One-time projects are charged upfront to keep it transparent and clean! My hourly rate is $50.

What time-zone do you work in?

I work in Central European Time, but I'm always ready to help out in emergencies, no matter the hour.

What is the typical timeline for a project?

Depends on the scope of the project, really. Some projects take less than a week. Some take months. The best way to find out is to get on a quick call with me, and discuss it. No strings attached!
My client testemonials are that I am a fairly quick in bringing concepts to the table.

How do you charge for projects ?

I quote a price upfront--so that you know exactly what you're paying and for what, and there are no surprises later. The exact cost of your project depends on the scope and requirements!

What does your design process look like?

I take a problem-forward approach. Whether we're iterating on an existing product or building a new one from scratch, how to solve the user's problem in the simplest way possible is my first concern.

Send me an email to understand my process in depth!

What metrics do you use to measure success?

The best metrics are customer adoption, happiness, task success, and engagement. There are a number of frameworks such as the System Usability Scale that help us understand product performance and I'm happy to help with that.

What if I need help after the project is complete?

I always make sure to help out my clients one month after the project ends, for free. For any help post that, we can work out an ongoing arrangement!