Project scope
My role: UX and UI designer
Challenge: Currently fans are in need of full experience to follow their favourite sport, without need to buy tickets, travel to the stadiums and arenas.
Solution: Create a platform for fans to book and watch various sport events.
Project duration:
October 2022- November 2022
Understanding the user
Users often feel frustration when they can’t find tickets for particular event.
User persona Bojan
User journey map
I created a user journey map of Bojan’s experience using the site to help identify possible pain points and improvement opportunities.
Starting the design
- Paper wireframes
- Digital wireframes
- Low-fidelity prototype
- Usability studies
Usability study findings
These were the main findings uncovered by the usability study:
- Stream: Users felt that link to stream was hidden
- Subscription: Users wanted to have option to remove items from the basket
- Ending the sub: Users wanted an option to unsubscribe if they haven’t streamed any games.
Refining the design
